BA (Communication Design) (B8CD2Q) CURRICULUM 31 MODULE CODE MODULE CREDIT MODULE MODULE CODE PREREQUISITES FIRST YEAR (120 credits) BACD1Y1 24 Communication Design 1 The purpose of this module is to enable students to create innovative graphics and letterforms and to enable students to create innovative two and three-dimensional communication designs. BADS0Y1 24 Design Studies 1 The purpose of this module is to enable students to demonstrate knowledge of key concepts in design history and theory, and to enable students to conduct basic design research. BADT1Y1 30 Communication Design Technology 1 The purpose of this module is to enable students to use digital design technology competently to produce basic communication designs for print. BAPP0Y1 18 Professional Design Practice 1 The purpose of this module is to introduce students to the professional practice of design. BAVS1Y1 24 Visualisation 1 The purpose of this module is to enable students to create images, using a variety of fundamental techniques and media. SECOND YEAR (120 credits) BACD1Y2 40 Communication Design 2 The purpose of this module is to enable students to apply detailed knowledge of design to innovatively solve intermediate communication design problems and to use a range of design methods, processes and techniques competently to create professional communication designs. BADS0Y2 30 Design Studies 2 The purpose of this module is to enable students to demonstrate knowledge of design history and theory, and to enable students to conduct design research and criticism. BAPP0Y2 20 Professional Design Practice 2 The purpose of this module is to broaden students’ knowledge of the professional practice of design. BAVS1Y2 30 Visualisation 2 The purpose of this module is to enable students to create conceptual images for application in communication design projects using a variety of advanced techniques and mediums THIRD YEAR (120 credits) BACD1Y3 70 Communication Design 3 The purpose of this module is to enable students to apply integrated knowledge to innovatively solve complex communication design problems and to use a broad range of design methods, processes and techniques competently to create professional communication designs. BADS0A3 25 Design Studies 3A (1st Semester) The purpose of this module is to enable students to demonstrate detailed knowledge of design and communication design history and theory. BADS0B3 25 Design Studies 3B (2nd Semester) The purpose of this module is to enable students to conduct in depth design research and criticism. OUTCOMES AND ASSESSMENT CRITERIA: Programme and module outcomes and assessment criteria are available in separate internal faculty documents.
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